'CRISPY FRIED DOLLARS'

Caricature of the modern beauty world. Fake and arrogant. A lot of people try to be someone else following 'standards'. You 'have to be' rich, beautiful, wearing famous brands and expensive jewelries, with perfectly white teeth, golden tan and long nails. of course not everyone think like this, but but the people we make fun of in this shot I see very often. I wanted to bring this image to the point of absurdity, exaggerate all the features and bring them together to emphasise the grotesque of everything that is happening, make fun of this pursuit of ghostly 'beauty' and 'ideal'.

CRISPY FRIED DOLLARS

caricature of the modern beauty world. Fake and arrogant. A lot of people try to be someone else following 'standards'. You 'have to be' rich, beautiful, wearing famous brands and expensive jewelries, with perfectly white teeth, golden tan and long nails. of course not everyone think like this, but but the people we make fun of in this shot I see very often. I wanted to bring this image to the point of absurdity, exaggerate all the features and bring them together to emphasise the grotesque of everything that is happening, make fun of this pursuit of ghostly 'beauty' and 'ideal'.

Art direction and photography KAMILLA HANAPOVA

model LIZA SERPOVA from SELECT MM

mua ANNA KOCHERGINA

hair ELIA SHEVCHENCO

nails OLGA SAETGARAEVA

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